Today is IT CAN WAIT DAY…September 19, Drive 4 Pledges Day, supporters of the movement are called to help spread the word to their families, friends and communities

to never text and drive and spread the word. Look for the Goodyear Blimps in Miami and Los Angeles with the IT CAN WAIT signs. To learn more, click here and please watch this amazing PSA film by Werner Herzog ” From One Second To The Next “on the perils of texting and driving. I guarantee it will make you consider the danger of and possibly make you stop texting while you drive. It worked on me. It is thirty minutes long and well worth watching. It is incredibly well done and moving and deeply upsetting – it will effect change as will hopefully todays events.

This is really not the kind of thing I post about here on our blog but someone on a set the other day told me to watch the film and Herzog is a favorite filmmaker so I did. I investigated on line and found out about today’s initiative.

CNN wrote that Werner Herzog looked at the statistics for texting-while-driving incidents — as well as our smartphone obsession and its cost in simple human contact — and recognized the necessity of saying something.

The film is sponsored by It Can Wait, a driver-safety campaign launched by AT&T in 2009 that now includes T-Mobile, Sprint and Verizon Wireless, it’s received more than 1.7 million views on YouTube and will be distributed to more than 40,000 high schools in the coming months.

 



09/19/2013 | Posted by Eye Forward

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